R.LUM.R – Boys Should Never Cry

R.LUM.R has just released a powerful video for his new single “Boys Should Never Cry”.

Centering around a computer-generated sculpture of his head exploding into shards of marble and splashes of gold, it beautifully captures the relationship between and conflict between interior and exterior.

The song itself is incredible, with visceral vocoders supporting R.LUM.R’s inimitable vocals as he expresses a heartfelt message. Another amazing single and video from R.LUM.R!